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	<title>Comments on: Stop the Presses! (No, really. Stop.)</title>
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		<title>By: Guy LeCharles Gonzalez</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-84252</link>
		<dc:creator>Guy LeCharles Gonzalez</dc:creator>
		<pubDate>Mon, 21 May 2007 15:06:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-84252</guid>
		<description>I like it here in the cornfield. No asses to kiss, egos to stroke, or quotas to fill. ;-)</description>
		<content:encoded><![CDATA[<p>I like it here in the cornfield. No asses to kiss, egos to stroke, or quotas to fill. ;-)</p>
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		<title>By: Erech Overaker</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-83712</link>
		<dc:creator>Erech Overaker</dc:creator>
		<pubDate>Sat, 19 May 2007 21:25:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-83712</guid>
		<description>You&#039;re lucky Diamond hasn&#039;t allowed me publish my manifesto on you yet. It&#039;d send you packing right back to the cornfields, it would!!</description>
		<content:encoded><![CDATA[<p>You&#8217;re lucky Diamond hasn&#8217;t allowed me publish my manifesto on you yet. It&#8217;d send you packing right back to the cornfields, it would!!</p>
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		<title>By: Guy LeCharles Gonzalez</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-83682</link>
		<dc:creator>Guy LeCharles Gonzalez</dc:creator>
		<pubDate>Sat, 19 May 2007 19:32:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-83682</guid>
		<description>That&#039;s because you don&#039;t understand that Diamond is part of the Illuminati&#039;s plan for world domination, intent on keeping true art from the unwashed masses by sending the Hulk off into space and pissing him off. You need to free your mind, capitalist swine!</description>
		<content:encoded><![CDATA[<p>That&#8217;s because you don&#8217;t understand that Diamond is part of the Illuminati&#8217;s plan for world domination, intent on keeping true art from the unwashed masses by sending the Hulk off into space and pissing him off. You need to free your mind, capitalist swine!</p>
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		<title>By: Erech Overaker</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82942</link>
		<dc:creator>Erech Overaker</dc:creator>
		<pubDate>Fri, 18 May 2007 17:20:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82942</guid>
		<description>I&#039;ve found that most of the times Diamond has decided not to carry a book, it was with good reason. 

From what little I have seen of this instance, I stand by that perception.</description>
		<content:encoded><![CDATA[<p>I&#8217;ve found that most of the times Diamond has decided not to carry a book, it was with good reason. </p>
<p>From what little I have seen of this instance, I stand by that perception.</p>
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		<title>By: Guy LeCharles Gonzalez</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82928</link>
		<dc:creator>Guy LeCharles Gonzalez</dc:creator>
		<pubDate>Fri, 18 May 2007 16:12:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82928</guid>
		<description>I sidestepped the Diamond issue primarily because we only have Leong&#039;s version of their reasons for rejecting the magazine, with no idea what the vague &quot;among other things&quot; he says Huckelbery pointed out to him. I&#039;ve contacted him and their PR contact, Elisa Lynch, for comment and clarification, but haven&#039;t heard back from either of them yet.

While I am inclined to agree with you that they should let the market decide -- and figure they ultimately will -- let&#039;s not discount their sense of the market; they do pretty much own it after all!

BTW, I find the idea that some people have floated (not you), that they are somehow morally obligated to distribute Comic Foundry, a laughable one; and I&#039;m a bit of a Socialist!</description>
		<content:encoded><![CDATA[<p>I sidestepped the Diamond issue primarily because we only have Leong&#8217;s version of their reasons for rejecting the magazine, with no idea what the vague &#8220;among other things&#8221; he says Huckelbery pointed out to him. I&#8217;ve contacted him and their PR contact, Elisa Lynch, for comment and clarification, but haven&#8217;t heard back from either of them yet.</p>
<p>While I am inclined to agree with you that they should let the market decide &#8212; and figure they ultimately will &#8212; let&#8217;s not discount their sense of the market; they do pretty much own it after all!</p>
<p>BTW, I find the idea that some people have floated (not you), that they are somehow morally obligated to distribute Comic Foundry, a laughable one; and I&#8217;m a bit of a Socialist!</p>
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		<title>By: Joe</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82908</link>
		<dc:creator>Joe</dc:creator>
		<pubDate>Fri, 18 May 2007 14:52:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82908</guid>
		<description>Working in publishing myself, I agree with much of what you say in this piece. But conspiracy theories aside, I think you still sidestep the basic issue that Diamond has the privileged position through its monopoly to act as the sole gatekeeper to what would be this magazine&#039;s primary audience. While ideologically I&#039;m not normally a free market cheerleader, but in this instance I think Diamond needs to step out of the way and simply let the market decide. Diamond (and Geppi) is not in such a precarious financial position (again, they&#039;re a monopoly fer crissake) that they can&#039;t afford to take the risk of distributing this magazine for a few issues in order to see if it has an audience.</description>
		<content:encoded><![CDATA[<p>Working in publishing myself, I agree with much of what you say in this piece. But conspiracy theories aside, I think you still sidestep the basic issue that Diamond has the privileged position through its monopoly to act as the sole gatekeeper to what would be this magazine&#8217;s primary audience. While ideologically I&#8217;m not normally a free market cheerleader, but in this instance I think Diamond needs to step out of the way and simply let the market decide. Diamond (and Geppi) is not in such a precarious financial position (again, they&#8217;re a monopoly fer crissake) that they can&#8217;t afford to take the risk of distributing this magazine for a few issues in order to see if it has an audience.</p>
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		<title>By: Guy LeCharles Gonzalez</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82896</link>
		<dc:creator>Guy LeCharles Gonzalez</dc:creator>
		<pubDate>Fri, 18 May 2007 14:15:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82896</guid>
		<description>Considering their &lt;a href=&quot;http://www.comicfoundry.com/modules/wfchannel/&quot; rel=&quot;nofollow&quot;&gt;primary contributors&lt;/a&gt; are all bloggers and/or frequent contributors to other comics web sites, the sense I get is that the big difference will be CF&#039;s visual presentation which is, presumably, Leong&#039;s forte.

They do still have the &lt;a href=&quot;http://www.comicfoundry.com/modules/wfsection/article.php?articleid=196&quot; rel=&quot;nofollow&quot;&gt;archives&lt;/a&gt; of their past issues up on the site, and other than a few creative cover designs, the content doesn&#039;t really match up with his hyperbolic promise of &quot;brand new concepts, ideas, formats and presentations&quot;. It&#039;s mostly the same ol&#039;, same ol&#039; in a prettier package.

ETA: But yeah, sample PDFs would certainly help his appeal for support.</description>
		<content:encoded><![CDATA[<p>Considering their <a href="http://www.comicfoundry.com/modules/wfchannel/" rel="nofollow">primary contributors</a> are all bloggers and/or frequent contributors to other comics web sites, the sense I get is that the big difference will be CF&#8217;s visual presentation which is, presumably, Leong&#8217;s forte.</p>
<p>They do still have the <a href="http://www.comicfoundry.com/modules/wfsection/article.php?articleid=196" rel="nofollow">archives</a> of their past issues up on the site, and other than a few creative cover designs, the content doesn&#8217;t really match up with his hyperbolic promise of &#8220;brand new concepts, ideas, formats and presentations&#8221;. It&#8217;s mostly the same ol&#8217;, same ol&#8217; in a prettier package.</p>
<p>ETA: But yeah, sample PDFs would certainly help his appeal for support.</p>
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		<title>By: Katherine Dacey-Tsuei</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82886</link>
		<dc:creator>Katherine Dacey-Tsuei</dc:creator>
		<pubDate>Fri, 18 May 2007 13:57:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82886</guid>
		<description>If Leong wants to garner more support (or find another outlet for distribution), why not post some PDF files at the &lt;i&gt;Comics Foundry&lt;/i&gt; website and let us see what it would look like? For those of us without a personal stake in its success, it&#039;s hard to know if this is a project worth supporting. I&#039;m all for a more intelligent approach to comic coverage than what&#039;s on offer at &lt;i&gt;Wizard&lt;/i&gt;. But I wonder if &lt;i&gt;The Comics Foundry&lt;/i&gt; would really be offering something that isn&#039;t already available online through dozens of good websites.</description>
		<content:encoded><![CDATA[<p>If Leong wants to garner more support (or find another outlet for distribution), why not post some PDF files at the <i>Comics Foundry</i> website and let us see what it would look like? For those of us without a personal stake in its success, it&#8217;s hard to know if this is a project worth supporting. I&#8217;m all for a more intelligent approach to comic coverage than what&#8217;s on offer at <i>Wizard</i>. But I wonder if <i>The Comics Foundry</i> would really be offering something that isn&#8217;t already available online through dozens of good websites.</p>
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		<title>By: Guy LeCharles Gonzalez</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82608</link>
		<dc:creator>Guy LeCharles Gonzalez</dc:creator>
		<pubDate>Thu, 17 May 2007 19:26:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82608</guid>
		<description>Yeah, that was my point about Leong&#039;s references to other magazines being misinformed, if not misleading. It&#039;s always easier to stir up a mob when you&#039;re light on the details.

BTW, I&#039;m a regular reader of Back Issue and Write Now. Keep up the good work finding interesting niches to exploit!</description>
		<content:encoded><![CDATA[<p>Yeah, that was my point about Leong&#8217;s references to other magazines being misinformed, if not misleading. It&#8217;s always easier to stir up a mob when you&#8217;re light on the details.</p>
<p>BTW, I&#8217;m a regular reader of Back Issue and Write Now. Keep up the good work finding interesting niches to exploit!</p>
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		<title>By: John Morrow</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82593</link>
		<dc:creator>John Morrow</dc:creator>
		<pubDate>Thu, 17 May 2007 18:17:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82593</guid>
		<description>I feel for Tim Leong; magazine publishing&#039;s a tough road to travel, and it&#039;s gotten harder over the last couple of years. I do want to clear up one thing, though. Draw! magazine is partial color, as is (last time I looked) Comics Buyer&#039;s Guide, and the Comics Journal. All have long track records (Draw&#039;s the baby of the bunch, with only about 5 years in print). But he&#039;s right; Write Now (our mag on writing for comics and sci-fi) is all B&amp;W, and 80 pages for $6.95. It&#039;s also our lowest seller, so maybe Diamond has a point. But again, it&#039;s about WRITING, which is really black letters on white paper, so the illos aren&#039;t the focus. Just my $.02.</description>
		<content:encoded><![CDATA[<p>I feel for Tim Leong; magazine publishing&#8217;s a tough road to travel, and it&#8217;s gotten harder over the last couple of years. I do want to clear up one thing, though. Draw! magazine is partial color, as is (last time I looked) Comics Buyer&#8217;s Guide, and the Comics Journal. All have long track records (Draw&#8217;s the baby of the bunch, with only about 5 years in print). But he&#8217;s right; Write Now (our mag on writing for comics and sci-fi) is all B&amp;W, and 80 pages for $6.95. It&#8217;s also our lowest seller, so maybe Diamond has a point. But again, it&#8217;s about WRITING, which is really black letters on white paper, so the illos aren&#8217;t the focus. Just my $.02.</p>
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		<title>By: Guy LeCharles Gonzalez</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82263</link>
		<dc:creator>Guy LeCharles Gonzalez</dc:creator>
		<pubDate>Wed, 16 May 2007 23:39:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82263</guid>
		<description>Ok, you know what, I kind of take that back a little bit. I hadn&#039;t watched Leong&#039;s &lt;a href=&quot;http://www.youtube.com/watch?v=yW1tsENHsM8&quot; rel=&quot;nofollow&quot;&gt;melodramatic video blog&lt;/a&gt; until just now, and I&#039;ve changed my mind; I am bashing him a little bit.

The self-righteous tone; the ill-informed references to other magazines; the attempted guilt trip; the f&#039;n typos...!?!?  Not-ready-for-prime-time, indeed!</description>
		<content:encoded><![CDATA[<p>Ok, you know what, I kind of take that back a little bit. I hadn&#8217;t watched Leong&#8217;s <a href="http://www.youtube.com/watch?v=yW1tsENHsM8" rel="nofollow">melodramatic video blog</a> until just now, and I&#8217;ve changed my mind; I am bashing him a little bit.</p>
<p>The self-righteous tone; the ill-informed references to other magazines; the attempted guilt trip; the f&#8217;n typos&#8230;!?!?  Not-ready-for-prime-time, indeed!</p>
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		<title>By: Guy LeCharles Gonzalez</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82219</link>
		<dc:creator>Guy LeCharles Gonzalez</dc:creator>
		<pubDate>Wed, 16 May 2007 20:40:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82219</guid>
		<description>Being in Previews is, among other things, a resource issue as it means Diamond is handling the order processing, warehousing and distribution of your publication.  Also, for most retailers, not being in Previews basically means you don&#039;t exist.  At least in the direct market.

CF presumably doesn&#039;t have the bandwidth to handle direct distribution themselves beyond maybe a couple of major retailers, which isn&#039;t a bad suggestion for getting off the ground while maintaining the web site which, judging by the lack of activity in its forums has seemingly lost most of its audience.  I didn&#039;t notice a subscribe option on their site, either, so it&#039;s yet another sign that Diamond&#039;s probably making the right call here.

While I might have been a little terse, I&#039;m not trying to bash Leong or any of CF&#039;s contributors; but you know how I feel about fly-by-night attempts at publishing.  Grrr...</description>
		<content:encoded><![CDATA[<p>Being in Previews is, among other things, a resource issue as it means Diamond is handling the order processing, warehousing and distribution of your publication.  Also, for most retailers, not being in Previews basically means you don&#8217;t exist.  At least in the direct market.</p>
<p>CF presumably doesn&#8217;t have the bandwidth to handle direct distribution themselves beyond maybe a couple of major retailers, which isn&#8217;t a bad suggestion for getting off the ground while maintaining the web site which, judging by the lack of activity in its forums has seemingly lost most of its audience.  I didn&#8217;t notice a subscribe option on their site, either, so it&#8217;s yet another sign that Diamond&#8217;s probably making the right call here.</p>
<p>While I might have been a little terse, I&#8217;m not trying to bash Leong or any of CF&#8217;s contributors; but you know how I feel about fly-by-night attempts at publishing.  Grrr&#8230;</p>
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		<title>By: Jon Haehnle</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82200</link>
		<dc:creator>Jon Haehnle</dc:creator>
		<pubDate>Wed, 16 May 2007 19:51:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82200</guid>
		<description>I should add that I like Tim, I like Laura (and if I knew who else was working on CF it might turn out I know &amp; like them too), and I do wish CF success!</description>
		<content:encoded><![CDATA[<p>I should add that I like Tim, I like Laura (and if I knew who else was working on CF it might turn out I know &#038; like them too), and I do wish CF success!</p>
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		<title>By: Jon Haehnle</title>
		<link>http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/comment-page-1/#comment-82198</link>
		<dc:creator>Jon Haehnle</dc:creator>
		<pubDate>Wed, 16 May 2007 19:49:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.popcultureshock.com/stop-the-presses-no-really-stop/41779/#comment-82198</guid>
		<description>Personally, I really don&#039;t understand how bad not being in Previews can be. I don&#039;t know the oft-quoted numbers, but as we know the majority of retailers don&#039;t flip past the Image section, and a good number of them don&#039;t even order all (or any) Image books. I don&#039;t get how being buried in Previews is even a factor.

Granted, I realize I have a very colored view on this subject seeing how I live in NYC where there are numerous comic shops who could potentially carry CF -- and on top of that I&#039;m webmaster for Midtown Comics online, which does a good amount of business shipping books that other stores don&#039;t carry to people who don&#039;t live near a store (or whose LCS doesn&#039;t carry said books).

All of which just makes me think that Tim could make just as much a go of things keeping CF.com going (if for no other reason than for the visibility) and just telling people to buy the magazine online from Midtown, or any other online retailer. Seeing how he lives in NYC, he could make a personal appeal to the buyer about carrying CF (which I imagine should go over better than appealing to Diamond) and maybe even work out some kind of fulfillment deal with Midtown if he wanted to use them exclusively. 

Diamond&#039;s not going to make people notice his book -- he has to do that himself. And he already has a site with more visibility than a lot of people trying to get their books into Previews and more importantly into the hands of readers. Plus he has some exposure from doing the NYCC podcast, etc. He&#039;s ahead of a lot of people in getting the word out.

I guess all I&#039;m saying is, does he even need Previews?</description>
		<content:encoded><![CDATA[<p>Personally, I really don&#8217;t understand how bad not being in Previews can be. I don&#8217;t know the oft-quoted numbers, but as we know the majority of retailers don&#8217;t flip past the Image section, and a good number of them don&#8217;t even order all (or any) Image books. I don&#8217;t get how being buried in Previews is even a factor.</p>
<p>Granted, I realize I have a very colored view on this subject seeing how I live in NYC where there are numerous comic shops who could potentially carry CF &#8212; and on top of that I&#8217;m webmaster for Midtown Comics online, which does a good amount of business shipping books that other stores don&#8217;t carry to people who don&#8217;t live near a store (or whose LCS doesn&#8217;t carry said books).</p>
<p>All of which just makes me think that Tim could make just as much a go of things keeping CF.com going (if for no other reason than for the visibility) and just telling people to buy the magazine online from Midtown, or any other online retailer. Seeing how he lives in NYC, he could make a personal appeal to the buyer about carrying CF (which I imagine should go over better than appealing to Diamond) and maybe even work out some kind of fulfillment deal with Midtown if he wanted to use them exclusively. </p>
<p>Diamond&#8217;s not going to make people notice his book &#8212; he has to do that himself. And he already has a site with more visibility than a lot of people trying to get their books into Previews and more importantly into the hands of readers. Plus he has some exposure from doing the NYCC podcast, etc. He&#8217;s ahead of a lot of people in getting the word out.</p>
<p>I guess all I&#8217;m saying is, does he even need Previews?</p>
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